Background on Gala Tent
Gala Tent is one of the UK’s leading suppliers of commercial marquees, gazebos, and event equipment. Founded in South Yorkshire in 1999, the business has grown rapidly by combining quality products with fast, dependable service, including free delivery as standard.
With larger, more ‘bulky’, high-volume products and time-sensitive orders, logistics has always been a vital part of their customer promise. To deliver on that promise, they’ve relied on Courier Logistics as their trusted delivery partner for over two decades.
The Challenge
As a company built on providing great products, great service and a quick turnaround time from order to delivery, Gala Tent had to ensure they partnered with a carrier who could provide a service and ownership wouldn’t be a threat to their reputation.
Delivering heavy, bulky products like marquees and gazebos to functions, weddings, and celebrations comes with challenges. With a potentially emotional purchase, Gala had to ensure they didn’t continue to suffer from:
Damaged deliveries: Marquees and gazebos are bulky and sensitive to handling. When items arrived damaged, replacements had to be shipped at their own cost.
Delivery delays: Missing delivery windows meant ruined event plans, unhappy customers, and extra operational strain.
“We faced recurring challenges such as product loss, damaged goods, and delays to customer shipments all of which had the potential to seriously affect customer confidence.”
— Andrew Scott, Operations Director at Gala Tent
Each issue came with a cost, not just financially, but to their brand reputation.
To scale their service and keep their customer promises, Gala Tent needed a logistics partner that could bring control, consistency, and care.
Partnering with Courier Logistics
— Andrew Scott, Operations Director at Gala Tent
We worked closely with Gala Tent’s operations and customer service teams to redesign their delivery workflow, ensuring smoother operations, better communication, and fewer surprises. And because our customer service team is local, knowledgeable, and easy to reach, Gala Tent always has a direct line when it matters most.
We provided:
Real-time updates and communication between teams
A proactive, people-first approach that aligned with Gala Tent’s customer values
Impact and Outcomes
Today, Gala Tent’s delivery model is one of their biggest strengths and a true competitive advantage in the events and hospitality industry.
Key Results:
A logistics setup that supports their brand and bottom line.
Fewer delays, fewer damages, and fewer customer complaints.
Why the Partnership Still Works 20 Years Later
The relationship between Gala Tent and Courier Logistics goes beyond transactional service. It’s a partnership grounded in shared values: honesty, consistency, and customer-first thinking.
We’ve grown together over the years, adapting to seasonal peaks, new product launches, and shifting customer expectations. And throughout, both companies have kept one goal in mind: delivering a first-class experience to the end customer.
“Above all, what we value most is the peace of mind their partnership brings. Fewer losses, fewer delays, and dependable delivery performance have allowed us to scale without sacrificing service.”
— Andrew Scott, Operations Director at Gala Tent
